Maaza and Frooti are two prominent mango drink brands in India, each with a significant history and market presence.
**Maaza:**
Maaza was introduced in India in 1976 and is now a part of Coca-Cola's portfolio. Initially launched as a mango drink, Maaza has expanded its product line to include various tropical fruit flavors like lychee, guava, and pomegranate. The brand is known for its smooth and sweet mango taste, which is achieved using a blend of mango pulps, including Alphonso. Maaza is marketed in more than 60 countries and is positioned as a drink that evokes family togetherness and celebrations. Coca-Cola emphasizes Maaza's role in supporting local farmers through its sustainable agriculture initiative, the "Fruit Circular Economy.
**Frooti:*
Frooti, manufactured by Parle Agro, was launched in 1985. It quickly became popular due to its innovative Tetra Pak packaging, which was novel at the time.
### Parle Agro Worker Salary
The salaries at Parle Agro vary widely based on roles and experience levels. On average, the annual salary at Parle Agro is around ₹6.6 lakhs. Entry-level positions may start at approximately ₹1.5 to ₹2.5 lakhs per year, whereas mid-level roles, such as those in management, can earn between ₹12 lakhs to ₹20 lakhs annually .
### Selection Process
The selection process at Parle Agro typically involves several stages:
1. **Application**: Interested candidates can apply through the Parle Agro careers page or job portals. It’s important to have a well-crafted resume highlighting relevant experience and skills.
2. **Initial Screening**: The HR team conducts an initial screening to shortlist candidates based on their qualifications and job requirements.
3. **Aptitude Test**: Shortlisted candidates may be required to take an aptitude test that assesses their logical reasoning, quantitative skills, and sometimes domain-specific knowledge.
4. **Technical Interview**: For technical roles, candidates face a technical interview where their domain knowledge and problem-solving abilities are tested.
5. **HR Interview**: The final round typically involves an HR interview, where the focus is on the candidate’s fit with the company culture, communication skills, and career aspirations.
6. **Offer and Onboarding**: Successful candidates receive an offer letter and go through an onboarding process that includes orientation and training sessions.
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